Design thinking is popular. Earlier today, I saw a Kickstarter campaign. Four women from Stanford are going on a road trip to introduce concepts of Design Thinking to middle school girls across the U.S. They’ve raised almost $25,000 for their efforts.
I want to focus this piece on one part of design thinking, often the most difficult decision for a team usually the first step and arguably the most important.
It’s a design challenge, which I’ll define as:
framing the overarching problem you intend to solve.
The importance can’t be understated. This is the question you write in big letters at the top of your whiteboard. It’s what everyone on your team should have in the back of their minds when they start to specialize on certain tasks.
Read more at Medium: https://medium.com/@jonmaimon/do-it-yourself-design-thinking-b379bce0adb2